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Plain-English reporting for chiro clinics

Analytics and reporting for chiropractors.
See what's working, in plain English.
Analytics and reporting. See what's working, in plain English.

Calls, bookings, reviews and ad results on one live screen, with each new patient tied to the ad, search or post that sent them. Once a month, your account manager walks you through it in plain English.

  • Every patient tied to a source
  • Included in your plan
Chiropractic analytics dashboard: new-patient revenue, booked visits, new patients, show rate and where the revenue came from

Live in 14 daysNo contract. No setup fee.

  • Live dashboard
  • Calls, bookings, reviews and ads in one place
  • Every patient tied to a source
  • New vs. returning patients
  • A plain-English report every month

The problem with most reports

Clicks and likes don't fill your schedule

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An ad report can look great while your schedule looks the same. We report on what fills your schedule: calls, bookings, reviews and ad results, with each new patient tied to the ad, search or post that sent them.

Same clinic, same month

A usual agency marketing report for September: impressions, reach and clicks, a rising traffic chart, and nothing on new patients, calls, missed calls or reviews.

Where the usual report falls short

  • 1Clicks, not patients. "Traffic is up," with nothing on who booked.
  • 2Every vendor reports its own piece. Five logins, and the numbers never line up.
  • 3Missed calls nobody counts. The after-hours calls never show up anywhere.
  • 4Nobody walks you through it. A long PDF you skim once and file away.

How it works

From guesswork to a report you can read

We do the setup. You read the report.

Tracking numbers in ChiroBooked: a local number and a UTM tag for Google Ads, the Google profile, Facebook and Instagram, organic search, ChatGPT and TikTok, each with its calls.

Every source gets its own local tracking number, and every link gets a UTM tag. So calls, forms and online bookings from Google, Facebook, Instagram, TikTok, organic search and ChatGPT all show where they came from.

Inside your dashboard

What you'll see each time you look

Your dashboard is live, so you can check it whenever you like, and your report sums it all up every month. Here's what's on it.

  • Live dashboard

    The month at a glance

    Calls, bookings, reviews and ad results up top, so you can tell in seconds how the month is going, without asking anyone to pull a report.

    • Best fora quick check on how the month is going.
    • Updatedlive, and summed up in your monthly report.
    Monthly report with calls, booked visits, new Google reviews and ad results, a daily bookings chart and plain-English notes
  • Every source

    Where patients come from

    Calls, forms and bookings broken out by source: Google, Facebook, Instagram, TikTok, organic search and ChatGPT. Tracking numbers and UTM tags do the work, so you see which channels bring in new patients and which ones just cost money.

    • Best fordeciding where your marketing budget goes.
    • How it worksa tracking number and UTM tags on every source.
    New patients by source: calls, forms and online bookings from the Google profile, Google Ads, Facebook and Instagram, the website, ChatGPT and TikTok
  • Your ads

    Ad results by campaign

    We run your ads, and each campaign is judged by the visits it books, not the clicks. Your account manager keeps watching, so a weak campaign gets spotted early and the money can move to what's working. Ads are optional, and you pay your own ad spend, separate from the plan.

    • Best forclinics running Google, Facebook, Instagram or TikTok ads.
    • Run byyour account manager, in your own ad accounts.
    Google Ads, Facebook and Instagram, and TikTok campaigns with visits booked and cost per visit, and the account manager's note on a paused ad
  • Front desk

    Calls, forms and missed calls

    Every call and form in one place, tied to its source. See how many calls came in, how many booked and how many went unanswered. Each missed call gets a text back right away, so the patient can still book. Patient texting is HIPAA compliant.

    • Best foryour front desk and new-patient follow-up.
    • Missed callseach one texted back right away.
    Every call and web form, with each patient's source and whether they booked, plus missed calls texted back
  • Growth

    New vs. returning patients

    See whether each source brings in first-time patients or brings back people who've been in before. When you know which channel does which, you know where to push for growth and where to keep patients coming back.

    • Best forgrowing the clinic while keeping care plans on track.
    • Shownby source, live and in your monthly report.
    Visits by type report: new and returning patients for adjustments, exams, massage, rehab and follow-ups
  • Reputation

    Reviews

    New Google reviews each month, right next to everything else. A review request goes out after the visit, on the timing you pick, and AI replies to the reviews you get, so your reputation grows without your front desk chasing it.

    • Best forstanding out when patients compare clinics on Google.
    • Shownnew reviews each month, in your report.
    Month-by-month report with Google reviews climbing, and calls, booked visits and new patients rising

Also included

  • Local tracking numbers
  • UTM tags on every link
  • Website heatmaps
  • A plain-English monthly report
  • A monthly walk-through
  • Live within 14 days of the call

Find out what's working with a free clinic audit

On a 30-minute call we review your website, Google profile and ads, and show you what we'd track and report on for you. No contract, no setup fee, live in 14 days.

Chiropractor on a video call at her desk, going over her clinic's website and Google profile
Free 30-minute clinic audit video call confirmed on the calendar for Tuesday, October 6

What clinics say

  • Mark T., from a solo chiropractic clinic
    Mark T.Solo clinic
    4 → 1monthly bills

    We dropped four separate bills for one, and new patients book online now instead of calling.

  • Michelle A., from a new chiropractic clinic
    Michelle A.New clinic
    2 weeksfrom first call to running

    We opened this year and had our website, booking and ads running two weeks after the first call.

  • Sean R., from a group chiropractic clinic
    Sean R.Group clinic
    Right awaymissed calls texted back

    Missed calls used to mean lost patients. Now they get a text back right away and most of them book.

  • Dana K., from a family chiropractic clinic
    Dana K.Family clinic
    5 → 1apps at the front desk

    Our front desk used to juggle five apps. Now every text, email and DM lands in one inbox.

  • Arjun M., from a sports chiropractic clinic
    Arjun M.Sports clinic
    No voicemailwhile we treat

    When we're busy with patients, the AI receptionist picks up, so calls stop going to voicemail.

  • Nicole L., from a two-doctor chiropractic clinic
    Nicole L.Two-doctor clinic
    1 personto text or call

    One person to text when we need something, and a plain-English report every month.

Good to know

Questions about analytics and reporting

Search for a word, or open the one you're wondering about.

6 questions

How soon will I see numbers?

Your tracking and dashboard are set up with the rest of your plan, live within 14 days of the call. Calls and bookings start showing up from the day you go live, and your first monthly report follows.

Will this replace the phone system or software I use now?

No. Tracking numbers forward to the line you already have. We set everything up for you, and either move your patient list over or connect to the system you already use.

What's in the monthly report?

Calls, bookings, reviews and ad results, in plain English, with each new patient tied to the source that sent them and this month compared with last. Connect your payments and ad accounts and it can also show revenue, cost per new patient and results by channel. Your account manager walks you through it every month and points out what to change next.

Which sources can you track?

Google, Facebook, Instagram and TikTok ads, organic search, your Google profile and ChatGPT. Tracking numbers cover calls, and UTM tags cover web visits, forms and online bookings.

Is it HIPAA compliant?

Your reports cover sources, calls and bookings, not anyone's health information. Booking, patient texting and charting are HIPAA compliant, and we sign a BAA with your clinic.

Does reporting cost extra?

No. It's part of your one plan, with your website, marketing and software. The ad spend for your ads is paid separately, straight to the platforms.

Popular searches

Can't find yours?

Bring it to a free 30-minute call, on video or phone. Shawn will answer it for your clinic.

Shawn SaundersAccount manager

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Five vendors out. One plan in.

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